Archive for Small Business
Are Facebook Fan Pages Replacing Websites?
Have you been noticing that your company Facebook page is receiving more attention than your business’s official website? Facebook is big for consumer brands, but why does it seem like Facebook pages are getting more attention than your official website? Let’s take a closer look. Starbucks, Oreo, and Coca Cola all lead the charts for [...]
Read moreWhat is SEO?
You’ve heard about SEO, but what is it? SEO, otherwise known as Search Engine Optimization, is a technique which helps search engines find and rank your site higher than the millions of other sites in response to a search query. SEO thus helps you get traffic from search engines such as Google, Yahoo and YouTube. [...]
Read moreWhy Is Link Building So Important?
Do you want your website to come up on the first positions of the search engines when a potential customer is searching for your products and/or services? If you answered yes, please keep reading. In order to appear on the first positions of the first page of the search engines, such as Google or YouTube, [...]
Read more5 Steps to Using Competitive Intelligence to Enhance your Online Marketing Efforts
Learning about your competitors is a great way to enhance your business and give it a competitive edge. These 5 simple steps will enhance your Online Marketing strategies: Step 1: Familiarize yourself with the competition. Do you know who your online competitors are? To run a successful business, familiarize yourself with all the ins-and-outs of [...]
Read moreAre You Ready To Explore a Facebook Company Page But Need a Little Help?
There is great hype about Social Networking, and it is one of the best ways to connect with your target audience. Why? Social Networking helps people get more connected! Over the past few years the strategy of the big online social networks have concentrated on building a great amount of followings to eventually generate income [...]
Read moreWhat is WordPress?
WordPress has become the go-to web development site for many businesses across the world. Since its release back in 2003, WordPress has inspired businesses and entrepreneurs to get creative with their business objectives. It started as a blogging system, but businesses are now using the software program for business websites, portfolios, multimedia sites, membership sites, [...]
Read moreThe Influence of Facebook
For those companies seeking to improve your brand identity, improving your Facebook company page is a great way to go. Facebook is one of the fastest growing social media networks and is increasingly becoming another home page for businesses. With more than 550 million users around the world (and getting thousands of new users every [...]
Read moreMarketing Strategies: Essential for Startup Growth
With so many different companies out there in today’s world, a solid marketing strategy is essential. Without an effective small business marketing strategy, your company will not be able to bring in new business because no one will know your business exists! Create a marketing plan today! What will a marketing plan do for your [...]
Read moreHow to Create a Successful Small Business Blog
As technology and the Internet continue to advance, business owners are finding more ways to showcase their brand online. This includes having and maintaining a company blog. By having an online blog, businesses are able to keep their readers up to date on company happenings, talk about current business trends, and teach their readers new [...]
Read moreBusiness Plan Checklist
A business plan is a continual work in process, and should be updated at least annually, as your business needs change. However, a well-written business plan is a document that will be required when seeking financing for both start-up ventures and expansions. This plan will be reviewed by potential lenders to see how much financing [...]
Read more